A Revolutionary Tool for the Auto Insurance Industry 

J.D. Power StudyPrice

Simplify your risk analysis with VIN-specific data

StudyPriceSM is the automotive industry’s first normalized, analytics-ready and VIN-specific risk analysis service. It enables insurance carriers to identify and evaluate vehicle features that mitigate loss or severity of loss, reduce risk and result in more competitively priced auto premiums.  

Now you can study your historical auto claims and VIN-specific features – beyond year, make and model. In addition to robust vehicle descriptions, StudyPriceSM discovers all active and passive safety features, all vehicle features deemed to be expensive to replace, as well as theft-preventative features.  Once these features are identified, StudyPriceSM can integrate directly into all quoting algorithms, enabling automatic discounts for applicable features.  

Contact us today to view a demo of StudyPriceSM. Find out how Autodata SolutionsSM strengthens the consumer journey through a better vehicle buying and ownership experience.

J.D. Power Autodata StudyPrice

Return up to 1,200 features per VIN

Insurance carriers use StudyPriceSM to analyze all current and past customer vehicle data at the feature level. Comparing it to their loss data, carriers learn which features impact frequency and severity of loss.  

Solution overview

Standardizes how ADAS features are named.

Rather than having a standardized naming convention for ADAS features, every manufacturer brands them differently as a way to stand out from the competition. 

 Because the detailed data provided through StudyPriceSM is normalized (vehicle features are described and coded consistently across years, makes, models and OEMs), comparison and analytics can be performed more accurately. With StudyPriceSM, insurance carriers have the ability to compare over 1,200 feature attributes on every vehicle. Autodata SolutionsSM keeps track of new technologies by adding them to the database as they enter the market.  

Autodata StudyPrice ADAS features chart

Gives clarity to “invisible” ADAS features.

It has become difficult to determine relevant features and what features are actually on a vehicle with any degree of certainty. For instance, the addition of actuators, sensors, processors and/or over-the-air software capabilities have made some features difficult to see. 

Autodata SolutionsSM receives build data directly from the OEMs for the majority of vehicles sold each year, including fleet and direct orders. In the absence of OEM build data, we have a proprietary VIN warehouse consisting of engineered VIN data derived from numerous sources that accounts for all of the as-configured features on a given VIN. We provide automotive VIN services that call out ADAS and other key features, as well as categorize them. StudyPriceSM is powered by deep and comprehensive vehicle data and configuration rules, making it much more difficult for “invisible” features to hide.


J.D. Power Autodata StudyPrice

Competitively priced insurance rates keep customers loyal.

Insurance customers increasingly jump from carrier to carrier. According to analysis by J.D. Power, the number of insurance consumers “at-risk” for changing carriers has risen to its highest level in 20 years. The rate of auto insurance loyalty, measured by customers who will “definitely renew” their policy with their incumbent carriers, continues to fall.  

This decline in loyalty is driven by the efficiency of online insurance shopping, the ease of switching carriers and the rising costs of auto insurance. Premium discounts for certain features can mean the difference between winning and losing a quote, as well as in retaining current customers. 

Autodata Studyprice customer loyalty chart

Features and benefits

  • Our solution is conveniently offered as a RESTful web-based service, allowing for live VIN submissions or batch processing.  

  • Our solution features VIN-specific and feature level data. We have the most accurate, timely and complete vehicle data and content in the industry encompassing over 30 years of model coverage. ​   

  • We obtain our data directly from the OEMs and update immediately upon receipt so our vehicle data is always current.  

  • Our vehicle content attributes are normalized to consistently describe the attributes of vehicle features in a complete, accurate and OEM-agnostic way.  

  • Service outputs allow for easy integration into existing quoting algorithms.   

Autodata StudyPrice Stat Text Box

Available features for analysis

  • All active and passive safety features​  
  • All vehicle features deemed expensive to replace  
  • All features that may prevent theft  

Insurance carriers use StudyPriceSM to analyze all current and past customer vehicle data at the feature level. Comparing it to their loss data, carriers learn which features impact frequency and severity of loss. 

Experts You Can Count On

Cathy Noble
Cathy Noble
Product Portfolio Director
Cathy's Bio
Jim Vecchio
Jim Vecchio
Head of VIN Products
Jim's Bio
Austin Lavigne
Business Development Manager
Austin's Bio

Let's Connect

Are you interested in learning more about products and services from the Autodata Solutions division of J.D. Power? If so, fill out the form! We’ll be in touch ASAP.

Or, to speak directly with a member of our team, contact us at 866.430.8524.

For all other inquires, you can contact us here.