Independent Measurement of Senior Living Quality and Satisfaction
J.D. Power fulfills the need in the industry for an independent measurement of senior living and assisted living quality and senior resident satisfaction. Our commitment to the industry involves annual resident customer satisfaction research with community residents, community certification and recognition, and the development of new data products.
Senior Living Solutions
Senior Living Satisfaction Study
The J.D. Power U.S. Senior Living Satisfaction StudySM examines industry-level performance metrics across seven factors of the resident experience and highlights the best practices that are critical to satisfying customers. It separately measures the Independent Living and Assisted Living/Memory Care segments to allow branded operators in each segment to benchmark performance against segment-specific competitors. View a list of profiled brands and publish dates. Subscribe now
Marketing and Sales Effectiveness
Sales counselors play an important role in matching prospective customers and their loved ones with available residential options. They also play a critical role in ensuring that occupancy rates support the ongoing health of the facility's operations. Weak sales efforts can negatively impact the experience of prospective residents, new referrals and the financial health of the organization. This solution provides a roadmap for marketing and sales team to increase the effectiveness of prospecting costs and maximize consistent high conversions. View our recent webinar.Learn more
Experts You Can Count On
Andrea Stokes
Andrea Stokes joined J.D. Power as Practice Lead – Hospitality in September 2019. She is responsible for ensuring J.D. Power brings relevant and high-quality intelligence to clients in the Lodging and Senior Living sectors. She provides J.D. Power clients with hospitality industry expertise and thought leadership, as well as expertise in customer experience management.
Prior to J.D. Power, Andrea was with Marriott International’s CX and Innovation division where she oversaw brand health measurement programs, as well as Marriott’s customer insights platforms. Before joining Marriott, Andrea was Vice President - Travel and Hospitality at Ipsos, the well-known global research and polling firm. There she oversaw CX and marketing insights programs for clients in lodging, air transportation, cruise, and destination marketing. Andrea is also the former Director of Research at the U.S. Travel Association.
Andrea earned an M.B.A. at Georgetown University and a B.A. in Management at the College of St. Benedict.
Andrea has presented at many travel industry and other conferences. She is also a Certified Hospitality Educator and Adjunct Lecturer in Hospitality Management. She resides in the Washington D.C. Metro Area.
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